Pullins launches ‘oh goodie’ brand

18 March, 2009

Somerset-based Pullins Bakers launched a new brand - oh goodie - at food exhibition IFE09, which took place at London’s ExCeL centre this week.

The oh goodie range consists of triple chocolate, sticky date & ginger, chocolate chunks and chewy butterscotch cookies, as well as desserts, all of which carry the tagline ‘naughty by nature’.

The cookies contain Rainforest Alliance Certified cocoa, and the labels on the packaging are certified by the Forest Stewardship Council.

Tristan Hunt, brand manager for oh goodie, said: “We’ve been working on the brand for months, developing the identity and the recipes for the products.

“We’ve really thought about the types of ingredients we use in our products,” he continued. “For example, the only dark and milk chocolate we use is made from Rainforest Alliance Certified cocoa, which means the natural habitat in Costa Rica where the beans are farmed is sustainably managed.”

The range contains no artificial additives, flavours, preservatives, GM ingredients or hydrogenated fats.





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