William Reed Business Media acquires bakeryandsnacks.com

04 June, 2009

Decision News Media (DNM), publisher of bakeryandsnacks.com and 16 other websites serving the international food, nutrition, pharmaceutical and cosmetics industries, has been acquired by British Baker's publisher William Reed Business Media (WRBM).

DNM, which will accelerate the growth of WRBM's online brands, will also benefit from WRBM's involvement in events, recruitment, data services and directories.

Since being established, DNM, based in Montpellier, France, has quickly established a reputation for authoritative, in-depth and hard news reporting of the sectors it covers.

Commenting on the move, William Reed's group MD Charles Reed, said: "We are thrilled about this acquisition and Decision News Mediaís business nicely complements ours. Both businesses publish cutting-edge information and are expert at building advertising and marketing solutions for their clients."

Jean-Marc Cocogne, joint founder of DNM added: "Decision News Media has created a powerful market opportunity as a leading online provider for independent and high value news reporting in the market it serves. Both companies make an excellent combination. Together the two businesses will be stronger and have greater potential. We will accelerate our growth and expand our brands into new media areas."

In addition to www.bakeryandsnacks.com, websites owned by Decision News Media include www.foodnavigator.com, www.nutraingredients.com, www.dairyreporter.com, beveragedaily.com and www.foodproductiondaily.com.

 

 

 

 

 

 

William Reed Business Media acquires Decision News media.





Site Search

Webinars 

    Insights from the Bakery Market Report 2016

    You can now purchase the Bakery Market Report 2016, which offers insight into the retail bakery trade in the UK.