In Short

03 June, 2011
Page 6 

Rise for Krispy Kreme

Krispy Kreme UK has achieved a 12.6% rise in revenue over the 12 months to 31 January 2011, hitting the £33.4m sales mark. The firm said the growing demand supported its expansion plans to double its presence in the UK over a five-year period. Like-for-like sales increased by 1.4% year-on-year.

Dawn's product guide

Dawn Foods has launched its customer-friendly Foodservice Products Guide, which features a standard range of products across categories including muffins, cookies, mini loaf cakes and cupcakes, with photographs and product information. Marketing manager Jacqui Passmore said the guide was more than just a catalogue as it re-introduced Dawn as a company that could offer added value to their business.

Irresistible extension

The Co-operative has relaunched and revamped its premium range Truly Irresistible, with the addition of 50 new products for 2011. New items include a limited-edition pancetta, pea shoot & mint pesto tart; Sicilian lemon and summer berry torte; strawberry and champagne triple layer cake; and a Sicilian lemon curd & Belgian white chocolate triple layer cake.

Award for Allied

Allied Bakeries has been awarded him!'s Best Fresh Supplier of the Year accolade, voted for by 461 convenience store staff and managers. It was given in recognition of Allied Bakeries' ongoing success and growth in the convenience industry, said the firm.

Croston's birthday

Croston Engineering, which designs and builds bulk storage, handling and process plants for the bakery and associated industries, has recently celebrated its 35th anniversary.





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