Premier Foods’ Barnsley factory has featured in a Christmas edition of BBC TV show Inside the Factory.

Baking company Bad Brownie has launched a Kickstarter campaign to help open a dessert bar in central London.

Mary Berry is to present a new food-focused BBC One TV series exploring stately homes.

Casting call for female bakers

29 September, 2016

London-based production company Ridley Scott Associates (RSA) films are looking for female bakers to feature in a new TV advertising campaign.

Denmark-based firm, Arla Foods Ingredients has launched an exclusive breakfast campaign for its £100m commitment to back healthier eating among its consumers.

Scottish Bakers criticises The Great British Bake Off for lack of Scottish contestants.

Supermarket giant Morrisons has appointed the UK’s first ‘bake officer’ in anticipation of the seventh series of the Great British Bake Off, which begins on BBC One from 24 August.

Artisan hand-cooked potato crisp manufacturer Burts has unveiled that the winner of the ‘ultimate crisp sandwich’, as voted by the nation, is the Roasted Vegetable Picnic Roll.

High street sandwich chain Subway has launched its Summer of Music with Pepsi, featuring award-winning Grime artist Stormzy.

Aspiring bakers will flock to the Yorkshire Dales Food and Drink festival this weekend, which will include celebrity chefs The Hairy Bikers (Si King and Dave Myers) and James Martin.

Bedfordshire-based bakery La Belle Cake Company has baked a cake for former The Only Way is Essex star Abigail Clarke for her birthday.

A new TV campaign has launched to support the Subway £3 Lunch.

Mich Turner, founder of Little Venice Cake Company, is joining Create and Craft TV as a guest presenter. 

Central Bean expands

16 June, 2016

Coffee shop chain Central Bean is set to expand beyond its north east stronghold.

David Smart, president of the Craft Bakers’ Association (CBA) has claimed the clean eating movement is a “cutesy one-liner aiming to sell books.”

Ingredient suppliers CSM Bakery Solutions and Bako have launched a tie-in promotion with the UEFA Euro 2016 football championships.

Free-from food producer Welsh Hills Bakery is celebrating the appearance of its chocolate sponge cake in a Morrisons TV advert.

Taunton bakery and dessert manufacturer Ministry of Cake has marked the fact it now makes 3m cakes a week by launching a new website.

United Biscuits (UB) has announced that Jacob’s latest advert will feature Mark-Francis Vandelli of TV’s Made in Chelsea, and James ‘Arg’ Argent of The Only Way is Essex.

Wrexham-based Village Bakery has struck a deal to supply 27 Tesco stores in south Wales, adding to the 16 it already sells to in north Wales.

As part of the £15m Crackin’ campaign, United Biscuits (UB)-owned Jacob’s has launched a new ad, which aired for the first time this week.

Mr Kipling is returning to its “exceedingly good” strapline with a new £2.5m marketing campaign.

Described as “Netflix for food lovers”, the baker’s app, Simply Good Food TV, has been shortlisted for The Guardian’s Start-up of the Year award.

The producers of The Great British Bake Off have threatened a charity baking competition in Cardiff with legal action.

Border Biscuits is set to launch its first national television advert as part of its new marketing campaign.

Michel Roux Jr

03 March, 2016

This week British Baker met Michel Roux Jr – two-star Michelin chef, TV star, and, as we discovered, passionate baker.

Birds Eye has announced the launch of a new breakfast range, called Hello Morning!

The United Biscuits (UB) brand’s new ad features Mini Cheddars and Cream Crackers singing and dancing

United Biscuits (UB), has launched two new initiatives – a new TV advert and the new McVitie’s iKitten app.

United Biscuits (UB) will launch McVitie’s Digestive Nibbles, in what the company described as its “biggest new product development” for 2016.

Borough Market’s Roast restaurant in London has been announced as a sponsor for the British Pie Awards 2016.

The Great British Bake Off (GBBO) took the Best Challenge Show award at the 2016 National Television Awards (NTAs).

Hobbs House, the Cotswolds-based artisan baker, is set to open a fourth shop in Malmesbury, Wiltshire.

The BBC TV history programme Victorian Bakers has inspired participating baker John Swift to create new breads from old ideas. 

The Snapery, the London-based artisan bakery, has soared through its crowdfunding target of £5,000 to raise funds for the installation of a new bakery.

A new TV series will send four 21st century bakers back in time to explore what it meant to be a professional baker in the Victorian era.

Boparan Holdings – the owner of 2 Sisters Food Group, which runs Holland’s Pies and Fox’s Biscuits, saw sales slump by 3.5% to £778.3m in the three months to 31 October.

Here is the Aldi Christmas advert which trumpets the success of its Specially Selected Mince Pies at the British Baker Christmas Stars awards.

A third UK brand ambassador has been recruited by the California Prune Board.

2 Sisters Food Group, the conglomerate which runs Holland’s Pies and Fox’s Biscuits, saw sales tumble 8.2% in the 52 weeks to 1 August to £3.14bn from £3.42bn in 2014.

Nadiya Hussain, winner of this year’s Great British Bake Off, has described how she felt like a “giant” after scooping the top prize.

Hovis back on TV screens

07 October, 2015

Hovis has returned to TV screens for the first time in three years with a modern twist on its iconic ‘boy on a bike’ ad. 

Hovis plans to cash in on the appetite for sandwich alternatives with the launch of two new ranges.

Craft Bakers’ Week got off with a bang when Mike Holling, executive director of the Craft Bakers’ Association appeared on Channel 4.

I’m currently in the TV-free depths of the Brecon Beacon and could only watch The Great British Bake Off (GBBO) by leaning out of the window. Bandwidth is scarce here - I might as well be on Mont Blanc.

Somewhere west of Madeira

07 August, 2015

You’ll know where to find me on Wednesday evenings in the weeks to come, says British Baker Blogger Gerhard Jenne. Yes, the Great British Bake Off is back, with a set of new bakers and 30 challenges to find this year’s champion.

Time is running out to guarantee your place at this year’s Baking Industry Awards (BIA) – the place to be seen in the baking industry.

TV legend Claudia Winkleman has been confirmed to present this year’s Baking Industry Awards (BIA).

Food giant Premier Foods has increased its losses due to impairment charges, largely related to its sweet business, which includes the Mr Kipling brand.

Sheldon’s Wholesale Bakers is to launch its first TV advertisement next month on ITV, after rebranding to boost sales.

With the Caveman Diet currently popular and insects on the agenda as a future food source, Gerhard Jenne ponders on how the future of baking might look

Since British Baker launched the #WeLoveBread campaign our social media pages have been swamped by retweets and support.

Roberts Bakery has launched its first TV ad campaign as it rebrands its white bread as ‘soft and fluffy’. 

Lancashire-based pie and pastries producer Holland’s Pies has invested in a series of TV adverts to launch on 2 February. 

Warburtons has confirmed that Rocky actor, Sylvester Stallone, will star in its new TV advert.

Bad Boys' Bakery set to grow

02 January, 2015

The Bad Boys’ Bakery is reportedly set to grow – after reducing the amount of reoffending for former Brixton Prison inmates.

Confectionery multinational Mondelēz has revealed a major ITV festive advertising drive for its Cadbury brand including tie-up with a number of celebrities. 

Fox’s Biscuits is running a £10m relaunch campaign, fronted by Vinnie the Panda.

National Cupcake Week caught the attention of the nation’s media last week – after it appeared on television twice and saw social media get fully behind it. 

GBBO: a Kouign-what?

18 September, 2014

“I never thought I would care enough about it that I would cry over an éclair,” said an emotional Martha Collison...

Lidl drives in new TV campaign

17 September, 2014

Lidl has launched a Little Market advertising campaign, comprising 13 separate adverts including one that champions its baked goods.

The Great British Bake Off (GBBO) judge Mary Berry has been made an Honorary Liveryman of the Worshipful Company of Bakers in the City of London. 

Kingsmill has this morning launched a new range of sandwich thins – coupled with the announcement of an £8.4m investment at its bakery in Glasgow.

The Great British Bake Off is back and here British Baker looks at how the show has become a social media phenomenon.

United Biscuits (UB) has launched a new £10m advertising campaign for Jacob’s.

A baker trained in prison for a Gordon Ramsay TV show has plans to expand his business with four sites.

Baker Tom Herbert – one half of the television duo The Fabulous Baker Brothers – has unveiled plans to open a restaurant and cookery school at the flagship family bakery in Chipping Sodbury, Gloucestershire.

The producers of Masterchef are to launch a new TV show that aims to crown the best bakery in the UK.

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