The brand is continuing to target stores in sites including petrol forecourts, convenience stores, hospitals and transport hubs, universities and colleges. Partners include Welcome Break, Euro Garages, Blakemore, Applegreen and Sodexo.
The franchise-operated business is still looking for partners and will be joining the line-up of exhibitors at the National Convenience Show (NCS) at Birmingham’s NEC this week.
Alice Chalmers, national accounts manager for Subway UK and Ireland, said: “As a key player in the convenience sector, now with over 500 stores in non-traditional locations, the NCS provides the perfect platform to showcase the partnership opportunities available with the Subway brand. The opportunity to be Bronze Partners at this year’s National Convenience Show is very important to the Subway brand and we are delighted to have taken this on for the third year.
“As the UK and Ireland’s largest specialist sandwich provider, it is vital for the Subway brand to lead the way in the convenience retail sector. When discussing opportunities with potential franchisees and landlords, the Subway brand highlights the benefits that the addition of a Subway franchise into a convenience store can bring; for example increased footfall and excellent business growth opportunities.”
Subway earlier this year announced the opening of its 2,000th store in the UK and Ireland along with a plan to reach 3,000 by 2020.