M&S introduces Cybake Instore
Marks & Spencer has introduced RedBlack Software’s Cybake Instore to over 500 in-store bakeries.
Sales-based predictive ordering solution Cybake Instore will appear in all 534 of Marks & Spencer’s in-store bakeries in the UK.
RedBlack said of the software: “Predictive sales-based application cuts waste and improves product availability.”
Cybake Instore tells in-store bakery staff the best combination of products to bake at the right times of the day. The move follows successful trials in a selection of M&S stores last year.
The system is cloud-based and integrates with M&S’ existing system. It takes historical sales data from M&S’ EPOS systems to calculate production waves throughout the day in a way that is not practical manually. Staff assumptions about consumer preferences are corrected, and each production wave is optimised for potential sales.
As well as reducing waste, in line with M&S’s Plan A commitments to sustainability, the supermarket said the system “ensures that high standards of freshness and quality are maintained and improved upon”.
Lance Bennett, senior IT project manager at M&S, said the retailer chose RedBlack Software because of its “bakery sector expertise and agile approach to development”.
He said: “RedBlack have repeatedly proven to be responsive and adaptable to our changing needs, including the rapid development of a mobile solution after changes to our hardware strategy.”
In April RedBlack Software first launched CyBake Instore.
Want more stories like this in your inbox?
Sign up for our FREE email newsletter
- Marks and Spencer
- bakery news
- cybake instore
- Red Black