Country Choice extends thaw-and-sell line

The company, based in Orpington, Kent, has added two new thaw-and-sell ready-baked, thick-sliced square-style loaves to its bread range, aimed at sandwich-making rather than retail sale. And it has introduced a traditional English muffin, as well as three fun-size treats –flapjacks, chocolate brownies and coconut macaroons.

The white and brown loaves cost £17.50 per case of 16. The muffins come in a case of 4 x 10, priced at £8.60. And the fun-size flapjacks, chocolate brownies and coconut macaroons are priced at £23.75 for a case of 240.

Country Choice’s Bake & Bite branded sandwich wedge pack allows customers to see the contents before purchase. The packs are available for £28.75 per case of 250.

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