Morrisons relaunches Food To Go

26 September, 2012

Morrisons’ new Food To Go range has launched in stores this week, as the retailer looks to give its customers greater choice.

The range features 90 new and improved lines, including 15 freshly-made sandwiches, six new cake bars, and seven sushi lines.

The retailer has revamped the range in a bid to improve quality, as well as offering a wider choice of products across its sandwich, sushi and snack express lines.

Morrisons said its freshly made sandwiches will be made in-store, with its in-store bakery French sticks being used to make its beef and onion and tuna and cucumber baguettes, for example.

The launch will also include a £2.00 meal deal, offering £1.40 sandwich, a 20-32.5g packet of Walkers Crisps, and a 375ml bottle of Coke, Diet Coke, Oasis or a 750ml bottle of Abbey Wells water.

Individual sandwiches will be priced between £1 and £2.50, and will be priced the same across the country.

Ken Clow, sandwich buyer, said: “We want to offer our customers the best-value Food To Go range on the market and believe this re-launch, with fantastic new products across the entire range, will achieve that.”





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