Briefs

10 November, 2006
Page 4 
n Sales of New York Bagel Company-branded bagels have increased 30% in the last few weeks following a TV advertising campaign. Owner, Maple Leaf Bakery UK, said sales were flying since the adverts first aired on 6 October.
n International food and drink exhibition IFE 07 will showcase 45 confectionery and bakery firms at ExCel in London - from 18 March to 21 March - including Roberts Bakery and Rich Products.The 15th biennial show includes new sections such as Food on the Move, Fit For Kids and Organic Natural Products.n Irish company WGP is seeking £2.8m in funding for further development of a new technology that enables cooked and frozen pizzas to be reheated in the packaging and delivered via an ATM-style vending machine.Some Italian restaurants in France are already serving hot pizza via this method, which is called "pizza regeneration". WGP owns the worldwide rights under licence. n Dawn Farm Foods, based in Ireland and part of the Queally Group of companies, has bought TMI Foods - a supplier to the sandwich sector. TMI's expertise in microwave-cooked bacon and vegetables will complement Dawn Farm Foods' range of products, according to the company.



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