Rosemary Shrager launches fundraising biscuits

12 July, 2013

Chef Rosemary Shrager has launched a range of biscuits to help raise money for the Veteranís Artisan Bakery, based in Catterick, North Yorkshire.

Earlier this year the bakery agreed a two-year partnership with Shrager, who will support it as a celebrity patron.

The bakery was launched in February 2012, and helps former soldiers suffering with post-traumatic stress or vulnerable to homelessness. It is run by social housing organisation Riverside ECHG, and provides individuals with new careers skills, as well as an insight into running a business.

The biscuit range was unveiled at the Great Yorkshire Show on Wednesday (10 July) this week. The recipes for the new Oaty and Ginger biscuits were decided by Riversideís Veterans themselves with expert guidance from the chef, who will be launching her new baking book later this year.

Shrager said: "This biscuit has taken 18 months in development with Cause UK. We really want people to dunk and donate, I cannot think of a better way of raising money for charity than eating biscuits and drinking a good cup of tea."

Ten percent of the profits from the sale of the biscuits will be donated to the charity. They will be available in a number of independent retailers, and Rosemaryís new cookery school in Tunbridge Wells.

Shrager has been involved with Riverside from the start after launching the bakery in February 2012 in partnership with specialist Harrogate-based fundraising and marketing consultancy, Cause UK.

She added: "I have always supported charities that help address mental health issues and I whole-heartedly believe the work the bakery does with veterans who are damaged, physically, mentally or emotionally, can help transform vulnerable lives. Iím a great believer in offering fresh starts for people, Iíve been rock bottom myself and I know how baking has literally transformed my own life."





My Account

Spotlight

Most read

Social