08 December, 2006
Page 24 
Ilapak (Hayes, Middlesex) has developed a unique flowrapper for Sonora Foods, which, for the first time, enables the company to produce high quality flowrapped packs with a six-month shelf life.
Using Ilapak's VacMap flowrapper, Sonora can now produce new long-life packs at high speeds, at a lower cost than using a thermo-forming machine, according to the company. Brian Ridgway, managing director of Sonora Foods explains:"We're delighted with the result - the packs look excellent and, as they are print-registered, we can achieve a much higher quality presentation for maximum shelf impact."Customers perceive the contents of a flowrapped pack to be fresher than a thermo-formed pack, giving greater customer appeal and an important marketing advantage."

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