In Brief

12 May, 2006
Page 9 
Latin American bakery firm Bimbo is entering the Chinese market through the acquisition of Beijing Panrico Food Processing Center from Spainís Panrico, in a deal valued at E9.2m. The local company produces a variety of baked goods, including chocolate-filled bread buns; in Spain Panricoís Bollycao filled buns are market leader.
Budgens stores are introducing a World Cup pie especially for Englandís footie fans. The £3.99 pie is being baked by Thame-based M Newitt & Sons and, in acknowledgment to the current England manager, is steak and ale with a touch of swede. It has a crust featuring the Cross of St George and is packed in a box flying the St Georgeís flag.



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