Benefit your business in Craft Bakers' Week

10 April, 2009
Page 6 

National Craft Bakers' Week is fast approaching, so make sure you get involved and promote your business. Running from 8-13 June, the aim of the week is to raise the profile of independent craft bakers - 'The Shop That Never Sleeps' - and, in doing so, capture increased spend from consumers.

The activity is spearheaded by the National Association of Master Bakers (NAMB) and has been developed with a group of key industry players: Bako, Bakels, BakeMark, BFP Wholesale, British Baker magazine, California Raisins, Macphie, Marriage's, Puratos, The Reynard Group and The Scottish Association of Master Bakers.

Craft bakeries of all sizes and location are encouraged to take part in the week, which promotes the important commercial and social role that craft bakers have in their local communities.

For more information, as well as downloadable point-of-sale material, visit bakeryinfo.co.uk.





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