In Short

22 May, 2009
Page 4 

Don't forget to send in your entries for The In-Store Bakery Award for the chance to shine at this year's Baking Industry Awards. The deadline is 1 June, so don't delay, get your forms in now. To download entry forms visit bakeryawards.co.uk or contact Helen Law on 01293 846587 or email helen.law@william-reed.co.uk.

== Wholegrain for BB's ==

BB's Coffee and Muffins has been working with suppliers to develop a range of four whole-grain muffins, now working their way into stores, retail and brands director, Michelle Young told British Baker. It has also been working on a range of traybakes.

== Flapjack first ==

Simply Northumbrian - a new handmade flapjack company set up by former chef Mark Peacock - will exhibit at the Speciality Food Show in Harrogate for the first time. It is seeking to target foodservice operators with flapjacks in flavours such as date and walnut, and cherry and almond.

== Greggs' response ==

In response to an article in 8 May issue of BB - 'Craft baker embraces new technology to boost sales' - Greggs has responded to comments about its Regent Street outlet selling sausage rolls outside Winnie's Bakery. "Any promotional activity was part of a broader Greggs initiative and was not specific to that shop."

== ISB deadline nears ==

== Rondo brand ==

Rondo Doge has asked us to point out that the two words of its existing brand ROndo aNd DOge will merge (rather than dropping 'Doge', BB 8 May). This is to create a strong new 'Rondo' brand which will stand for "maximum performance in sheeting and shaping dough from artisanal bakeries all the way to industrial production".





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