In Short

05 June, 2009
Page 10 

== Northern highlights ==

Northern Foods announced a "strong performance" in its full-year results to 28 March 2009. Revenue in its bakery division increased by 5.4% to £216m. The firm's 'Vinnie' campaign helped improve awareness and distribution of the Fox's brand, but the firm said "competitive pressure in the puddings market will bring challenges".

== Good rise for Britvic ==

Britvic's interim results for the 28 weeks ended 12 April 2009 saw total group revenue increase 6.3% to £483.2m. Highest growth was seen in its international division (+12.5%) followed by GB Carbonates (+10.2%). Robinsons, Fruit Shoot, Gatorade and Drench drove GB stills volumes up by 6% and GB carbonates volumes were up by 7.5%.

== Greencore's sales rise ==

Greencore's half-year results to 27 March 2009 saw sales in its convenience foods division, which includes sandwiches and chilled pizza, rise by 2.8% on a constant currency basis. Sales in foodservice desserts rose by 19%, while its cakes and desserts business had a "mixed performance".

== Windsor wows web ==

Warrington-based Windsor CakeCraft has seen its internet sales increase 2,300% as the credit crunch encourages consumers to decorate their own celebration cakes. Windsor, which supplies cake decorating equipment and sugarcraft products, also plans to launch a new shop and in-house bakery.

== Braces bolsters fleet ==

Braces has added 14 new vehicles to its fleet, following a decision to move away from outright purchasing. The fleet, supplied by Fraikin will be split between the firm's bakery in Crumlin, Newport and its depots at Ammanford, Avonmouth and Plymouth.

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