Village Bakery announces North Wales Tesco deal

02 July, 2009

The Village Bakery, based in Minera, near Wrexham, is to see nine of its lines stocked in 11 Tesco stores in North Wales, after clinching a deal with the supermarket.

The lines on offer include white and brown bread, barm cakes, fruit scones and tea cakes, and the firm has said it hopes to expand on the nine-strong range in the future.

Mark Grant, Tesco senior buying manager for Wales, said it was a great opportunity to get locally produced products into its stores, in response to customer demand,

“The Village Bakery came very highly recommended as a great bakery by one of our other suppliers in North Wales,” he added.

“We are going with white and brown barm cakes, tea cakes, fruit scones and a couple of weeks later we are going to go with five different types of bread, three 800g loaves and two 400g loaves across white and brown.”

Robin Jones, joint-MD of the Village Bakery, said he was “over the moon” about landing the Tesco contract.


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