him! research & consulting Food-to-go Tracking Programme, May 2011

01 July, 2011
Page 21 

Reason for outlet choice other than location (Total mentions)

Food-to-go average Greggs Subway

Sample size 2,443 290 241

I like the meal deal 6% 2%8%

Did you notice a lunch meal deal on offer in this store/outlet here today?

Food-to-go average Greggs Subway

Sample size 1,614 277 231

Yes 58% 65%71%

No 41% 25%27%

Don't know 1% 0 2%

Did you purchase a meal deal here today?

Food-to-go average GreggsSubway

Sample size 1,600 274 232

Yes 16% 6% 29%

No 84% 94% 71%





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