Keyword » marketing expert

Baking industry mourns death of marketing expert Alan Gordon

Alan Gordon, the well-known PR and marketing expert, who launched his own agency, Merlin Publicity, has died of a cardiac arrest.

Blog: Who is winning the battle of the Christmas ads?

With the crucial battle for Christmas sales joined in earnest, British Baker asked marketing expert Mark McCulloch, founder and chief executive of agency WE ARE Spectacular, for his opinion on this year's advertising strategies.

My Account

Promotional Features 

Most read

Social