Keyword » Asda

Asda Extra Special range extended with four loaves

Asda has launched four new speciality breads into its Extra Special range of bakery products.

Asda's sloth cake features a madeira sponge filled with jam and frosting

Asda targets sloth craze with new celebration cake

Asda is tapping the trend for all things sloth-themed with a new celebration cake.

Christmas 2019: the bakery trends adding festive flair

Christmas offers retailers a time to shine as they look to put their competitors in the shade with an array of impressive, over-the-top and sometimes unusual bakery NPD.

Christmas 2019: Retailers unwrap festive bakery NPD

Holidays are coming. No, not the summer holidays… Christmas! In fact, a handful of retailers have already offered a peek at what they’ve got planned for the festive season.

MadeGood rolls out free-from granola bars at Asda

Canadian snack brand MadeGood has launched a range of granola bars at Asda.

Great British Biscotti Co unveils retail brand in Asda

A new brand from Great British Biscotti Co called The Artful Baker has gained listings for its range in Asda.

BBF launches duo of licensed cakes into Asda

BBF has launched a PJ Masks party traybake and a Boofle mini gift cake into Asda stores. 

Asda summer range: posh doughnuts to shark cakes

Asda is getting in on the premium doughnut action as part of its summer 2019 range, which also features loaded brownies, chocolate bread and a narwhal cake.

Pizzas and mince pies help Asda meet plastic target

Changes to plastic packaging on pizza bases and mince pie boxes are among actions that have helped Asda meet its plastic reduction target for 2018.

Sainsbury’s-Asda merger ‘could push up prices’

The proposed merger between Sainsbury’s and Asda suffered a blow today (20 February) as the Competition and Markets Authority (CMA) found that it could push up prices and reduce quality.

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