Keyword » supermarket

Egg-free cake brand Oggs gets supermarket listings

A range of egg- and dairy-free cakes is being rolled out at Sainsbury’s and Waitrose from the end of May.

Easter 2019: What’s new for hot cross buns this year?

Chocolate & Salted Caramel, Apple & Cinnamon and even Rhubarb & Custard: flavour pairings are transforming the humble hot cross bun.

Alternative Cakes set to launch into supermarkets

Vegan brand Alternative Cakes is in talks to launch into supermarkets.

Landing and keeping a supermarket listing

Looking to see your bakery goods on supermarket shelves? Here are some tips on how to approach the multiples’ bakery buyers and the type of items that could spark their interest.

Tesco bakery boss reveals retailer's future plans

Tesco bakery chief Gordon Gafa has revealed the retailer’s future plans for its in-store bakeries.

Early Easter drives 30% hike in hot cross bun sales

Supermarket sales of hot cross bun were up by almost a third year on year in March, driven by this year’s early Easter.

Aldi unveils ‘low priced’ gluten-free range

Aldi has ramped up its activity in the free-from market with a limited-edition range of gluten-free products.

EXCLUSIVE: How to get YOUR bakery product stocked in Lidl

The four things you need to know if you want to get your product into Lidl, according to Richard Inglis, senior buying manager.

Iceland unveils ‘slow dough’ breads, extends Millie’s bake-at-home range

Frozen food specialist Iceland is today (10 July) rolling out a new fresh Luxury Bread range to Iceland stores across the country, and extending the Millie's Cookies bake-off range.

Update: Supermarkets unveil bakery NPD for Christmas 2017

Asda and Marks & Spencer reveal festive bakery line-up. Here British Baker presents a round-up of the festive baked treats set to appear on supermarket shelves in the coming months.

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