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Gallery: More from National Cupcake Week 2017

National Cupcake Week has taken social media by storm, with thousands of Tweets from charities, supermarkets, independent bakeries and even home bakers.

Gallery: National Cupcake Week 2017

It’s National Cupcake Week! Started by British Baker eight years ago, the seven-day event has already taken Twitter by storm, reaching second place in the trend chart yesterday.

Krispy Kreme launches three new doughnut treats

Doughnut brand Krispy Kreme has added three new doughnuts to its range - the Bonfire Toffee, Gingerbread Ring and Smores doughnuts.

Small business campaign set to boost independent bakers

Independent bakers are being encouraged to join a campaign designed to put small businesses in the spotlight.

National Cupcake Week: the calm after the sugar rush

A look at who took part, where and when, to help bakers make the most of the sales opportunity.

Cupcakes take over the internet

National Cupcake Week took the internet by storm last week, reaching hundreds of thousands of people on Twitter.

Bakers take to social media after David Cameron delivery

Prime Minister David Cameron received a pile of letters from some key members of the baking industry on Friday (6 February), following his decision to give up bread.

British Baker leads bread campaigners to Number 10

The nation’s bakers visited Number 10 today to express their anger over Prime Minister David Cameron’s decision to give up bread to fight the flab.

Greencore news sparks Twitter’s best sandwich offerings

Following The Daily Mail’s front page, which asked the question ‘Is there no one left in Britain who can make a sandwich?’, consumers took to twitter to prove them… right.

BIA and social media

The finalists for this year’s Baking Industry Awards (BIA) have been announced – and they are already causing a stir on social media.

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