Keyword » United Biscuits

Ferrero confirms Delacre purchase from UB

Belgium-based Delacre said Ferrero had completed the acquisition of the Delacre and Delichoc biscuit brands from United Biscuits. 

Ferrero deal imminent for United Biscuits’ Delacre

Ferrero is in the closing stages of acquiring Belgian biscuit brand Delacre from United Biscuits.

United Biscuits part of new firm

United Biscuits (UB) owner Yildiz Holdings has combined its global biscuits and confectionery businesses to form a new company worth £3.57bn ($5.2bn).

New McVitie’s twin packs

United Biscuits (UB) has announced the launch of McVitie’s To Go snack packs. 

Jacob’s announces reality TV stars for new ad

United Biscuits (UB) has announced that Jacob’s latest advert will feature Mark-Francis Vandelli of TV’s Made in Chelsea, and James ‘Arg’ Argent of The Only Way is Essex.

United Biscuits identifies £500m growth opportunity in biscuits

United Biscuits (UB) has identified £500m of growth opportunity in the UK biscuit market as part of its first Biscuit Review.

United Biscuits to encourage a new generation

Leading food and drink manufacturers, including United Biscuits, will join forces this week to inspire more young people to consider careers in the UK’s largest manufacturing sector.

UB boss steps down

United Biscuits’ chief executive, Jeff van der Eems, has stepped down with immediate effect.

United Biscuits releases teacakes

United Biscuits (UB) is to expand further into the cake aisle with the release of two teacake products.

United Biscuits confirms national biscuit shortage

United Biscuits (UB), which owns the McVitie’s, Jacobs and Go Ahead brands, has admitted the flooding of its Carlisle factory has resulted in a nationwide shortage of its biscuits.

Prince Charles visiting the flooded factory
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United Biscuits restarts production at flood-hit Carlisle factory

United Biscuits (UB) has restarted production of McVitie’s Gold biscuit bars at its Carlisle factory, after the site was devastated by floods in the wake of Storm Desmond.

UB invests £15m in export drive

United Biscuits (UB) is planning to invest £15m to increase capacity at its biggest factory next year and is forecasting a 50% increase in its exports by 2020.

Jacob's celebrated 130 years of Cream Crackers with the world's longest cheeseboard
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Jacob’s celebrates anniversary with massive cheeseboard

Jacob’s, the United Biscuits-owned biscuit and snack manufacturer, has celebrated 130 years of its famous cream crackers by creating the world’s longest cheeseboard.

United Biscuits (UB) has launched a Chinese eCommerce store
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UB launches Chinese eCommerce store

Biscuit manufacturing group United Biscuits (UB) has launched an eCommerce store for Chinese consumers on Alibaba Group’s Tmall Global platform.

United Biscuits suffers profit tumble

United Biscuits (UB) has seen pre-tax operating profits fall 47.5% to £54.7 million in the year to 3 January 2015, according to newly filed Companies House accounts.

John Titmuss
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UB appoints new head of group supply chain

United Biscuits has announced John Titmuss as its new group supply chain director.

McVitie’s details its Christmas cake and biscuit offer

United Biscuits (UB) has revealed its festive cake and biscuit line-up under its McVitie’s brand. 

United Biscuits Sweeet campaign turns to breakfast

A flying squirrel with jet-pack is the latest character being used to advertise United Biscuits (UB) products with the relaunch of McVitie’s Breakfast range. 

UB withdraws McVitie’s Toasting Waffles after recipe change info

United Biscuits (UB) has voluntarily withdrawn its McVitie’s Toasting Waffles, after a change in the recipe.

Jacob's
Jacob's new cracker crisp salt and balsamic vinegar variety
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UB introduces Jacob’s Cracker Crisps

United Biscuits (UB) has unveiled its biggest NPD of 2015 so far with the £6m launch of Jacob’s Cracker Crisps. 

McVitie's

UB revamps McVitie’s Breakfast biscuits

United Biscuits (UB) has relaunched the McVitie’s Breakfast biscuit range, including two new products and a £3m media spend. 

McVitie's
McVitie's launches next advert in sweeet campaign
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UB extends ‘sweeet’ campaign for DeliChoc

UK biscuit manufacturer United Biscuits (UB) today launched the latest TV advert in its McVitie’s ‘sweeet’ series for new biscuit McVitie’s DeliChoc. 

Biscuits
Big moves in the biscuit world
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Blog: ambitious moves in the biscuit world

Lesley Foottit reckons Burton’s stands a good chance in its bid to crack the US market. 

Martin Glenn
Martin Glenn: outgoing United Biscuits chief executive
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United Biscuits chief executive to step down

United Biscuits (UB) chief executive Martin Glenn is stepping down from the post in early April. 

McVitie's
McVitie's campaign Sweeet friend character give away on TV from today
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UB extends ‘Sweeet’ campaign with cuddly toy giveaway

United Biscuits is giving away 3.5 million cuddly toys from McVitie’s ‘Sweeet’ campaign in the next step of the relaunch that began last year. 

McVitie's DeliChoc come to the UK
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UB invests in new UK product

United Biscuits has invested £2m to bring a new product to the UK following its success in other parts of Europe.

The all star animal cast of UB's Victoria Biscuit selection
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Victoria Biscuits TV ad campaign launched

United Biscuits has launched a £1m TV advertisement for McVitie’s Victoria Biscuit selection as part of its ‘Sweeet’ campaign.

Production disruption of Jacobs crackers may now be avoided
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UB Jacobs factory strike suspended

The strike at United Biscuit’s (UB) Jacob’s factory in Liverpool has been suspended to allow time for talks to resolve the dispute around sick pay.

McVitie's Glasgow will lose 202 of 700 workers
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Jobs to go as UB restructures Glasgow site

United Biscuits (UB) employees have been told that 202 jobs will be cut from the McVitie’s Glasgow factory. 

United Biscuits
United Biscuits signs three-year deal with Cargill
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UB and Cargill strike deal on chocolate

United Biscuits (UB), the international manufacturer of biscuits, has signed a three-year partnership with a fellow international producer to focus on its sweet biscuits. 

McVitie's Victoria selection
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McVitie’s to extend ‘sweeet’ campaign with Victoria biscuits

United Biscuits’ (UB) Christmas TV debut for its McVitie’s Victoria biscuit selection will kick off on 4 December.

United Biscuits
United Biscuits: sold to Yildiz
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United Biscuits sold to Yildiz

The sale of United Biscuits (UB) to international biscuit manufacturer Yildiz Holding has been confirmed. 

United Biscuits appoints new non-exec chairman

United Biscuits (UB) has appointed Frank Meysman as non-executive chairman of the group as of today (21 October 2014). 

Jacobs:
UB will push its savoury brands in Masterbrand strategy
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United Biscuits attempts to grow savoury category

McVitie’s manufacturer United Biscuits has launched a ‘Snack Happy’ tour of depots across the UK in attempt to boost its Jacob’s biscuits sales.

McVities

Innovation not always the answer, argues United Biscuits director

Brands need to focus on their core products rather than striving for constant innovation, according to a top United Biscuits (UB) executive. 

Moves to restructure UB's Manchester plant could lead to 157 job cuts
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United Biscuits to cut jobs at Manchester site

United Biscuits (UB) has confirmed it could cut up to 157 jobs at its McVitie’s plant in Manchester. 

United Biscuits
United Biscuits: set for stock market flotation this autumn
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United Biscuits rumoured for stock market flotation

McVitie’s brand owner United Biscuits is expected to float on the stock market this autumn with a value of £1.5bn.

United Biscuits:
Kellogg company declines comment on £2bn bid
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United Biscuits bid speculation

Kellogg Company has declined to comment on speculation regarding a £2bn bid for United Biscuits (UB).

UB puts all savouries under Jacob’s banner

United Biscuits (UB) has launched a new £10m advertising campaign for Jacob’s.

United Biscuits to help with convenience sales

United Biscuits (UB) has launched a new convenience programme to help retailers grow their biscuit sales.

United Biscuits invests in A&P Foods

United Biscuits has invested in Nigerian biscuit manufacturer A&P Foods.

McVitie's launches new £12m campaign

Cute little animals are the focus of United Biscuits’ new £12m multi-media advertising campaign for masterbrand McVitie’s, which aims to convey the ‘sweet’ appeal of the category.

Rumours surface over United Biscuits sale

The potential sale of United Biscuits is again under the spotlight, after rumours surfaced about foreign interest from a private equity firm.

United Biscuits brings back dunkable Digestives

United Biscuits is returning to the classic recipe for its McVitie’s Digestives, containing more saturated fat.

United Biscuits launches recycling initiative

United Biscuits has partnered up with recycling firm TerraCycle UK to develop a UK biscuit wrapper recycling scheme.

McVitie’s royal cake commemorates Diamond Jubilee

United Biscuits’ (UB) McVitie’s Cake Company has created a royal cake for Her Majesty The Queen to commemorate the Diamond Jubilee.

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