Keyword » hot cross buns

Late Easter boosts hot cross buns, but grocery is hit

More than 40% of UK households bought hot cross buns in the first quarter of the year, latest grocery figures from analysts Kantar have revealed.

Early Easter drives 30% hike in hot cross bun sales

Supermarket sales of hot cross bun were up by almost a third year on year in March, driven by this year’s early Easter.

What’s in-store for hot cross buns this Easter?

One a penny, two a penny, hot cross buns. The fruity treats dominate supermarkets’ bakery aisles at this time of year, but retailers are mixing things up to keep consumers engaged.

Hot cross slices lead Mr Kipling Easter NPD line-up

Mr Kipling has unveiled Easter NPD including Hot Cross Slices and Chocolate Whirls.

Doughnut and flapjack feature in Co-op Easter NPD

The Co-op has unveiled its spring bakery NPD, including an Easter doughnut, lemon meringue iced fingers and hot cross bun-flavoured flapjacks.

Fox’s and Gunstones partner with food charity Fareshare

2 Sisters-owned Gunstones Bakery and Fox’s Biscuits have given food to charity Fareshare to support children from deprived backgrounds during the summer holidays.

Waitrose rolls out cheese & black pepper muffins

Waitrose has unveiled a new twist on the breakfast muffin – a cheese & black pepper version.

20 million packs of hot cross buns sold in Easter week, says Kantar

A total of 20 million packs of hot cross buns were purchased throughout the major UK retailers in Easter week alone, according to research analyst Kantar Worldpanel.

M&S launches savoury hot cross buns

The high street retailer said it was ‘pushing the boundaries’ this year with the cheese and onion addition to its hot cross bun line-up.

Churros are popular on Waitrose social media
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Churros, bao buns and mini treats – Waitrose reveals hot food trends of 2016

Churro-styled doughnuts and steamed bao buns have been flagged up as some of the hottest foods of 2016 by Waitrose.

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