Keyword » Kingsmill

Kingsmill loaves back on Tesco shelves

Tesco has relisted several of Kingsmill’s core branded bread loaves, nine months after they were cut as part of supermarket’s ‘Project Reset’ simplification of its SKUs.

Marketing director to leave Allied Bakeries

Jon Wilson, marketing director at Kingsmill owner Allied Bakeries, is to leave the business, British Baker can reveal.

Kingsmill
Kingsmill has gained in sales but suffered from lower profitability
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Sales volumes up at Allied Bakeries, but market remains ‘challenging’

Associated British Foods (ABF) has revealed that Allied Bakeries saw increased sales volumes over the financial year, but overall profits across the group are expected to decline. 

Allied Bakeries reviews 23 jobs in streamlining operation

A major restructure at Allied Bakeries will see 23 management and admin roles go under review, including its category director position.

Tesco relists two Kingsmill loaves

Kingsmill loaves are back in Tesco, after the major multiple delisted the brand’s sliced range earlier this year.

‘Brutal’ price wars hit bread spend, while sales improve

Supermarket bread sales are up for the first time in four years – but ‘brutal’ price wars have hit spending.

The Kingsmill 50/50 loaf was dropped from Morrisons in March
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Morrisons drops Kingsmill 50/50 loaves

Allied Bakeries has suffered another blow to its Kingsmill brand, as British Baker can reveal Kingsmill 50/50 loaves have been dropped from Morrisons.

Kingsmill revamped to show ‘warm, wholesome’ side

Allied Bakeries has unveiled a fresh new design for the Kingsmill brand by updating its logo and packaging.

Warburtons
Warburtons heads the top British FMCG brands
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Warburtons heads baked goods in top 10 FMCG list

Four of the top 10 FMCG brands are baked products, with Bolton-based bread giant Warburtons leading the way. 

Tesco suffers record loss

Tesco has posted a record £6.4bn annual pre-tax loss for the year to the end of February.

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