Keyword » Genius

Genius teams up with Edinburgh university

Gluten-free brand Genius will collaborate with Queen Margaret University (QMU) in Edinburgh to develop new products.

Genius launches Breakfast Bakes in three variants

Gluten-free bakery brand Genius has unveiled a soft breakfast biscuit that it claims is a first for UK free-from aisles.

Former Genius chief exec Roz Cuschieri to chair Emily Crisps

Former Genius Gluten Free boss Roz Cuschieri has been appointed chairman of snack brand Emily Crisps.

Matthew Verity
Matthew Verity, business unit director - chilled & bakery, Kantar Worldpanel
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BSB puts in final preparation for autumn conference

The British Society of Baking (BSB) has issued a final call for industry members wishing to take part in its autumn conference on 11 and 12 October, as the event is nearly sold out.

Genius Gluten Free appoints new CEO

Gluten-free bakery brand Genius has announced Jeremy Bradley as the company’s new CEO. He will succeed Roz Cuschieri from the 16 October.

Genius announces new CSR partnership

The number one gluten-free bakery brand in Britain, Genius Gluten Free, has announced a new CSR partnership with social enterprise Allergy Adventures, to educate schoolchildren about food allergies and intolerances.

Genius produces the first gluten-free toastie loaf

Free-from bakery, Genius has expanded its bread range by bringing out the first gluten-free toastie loaf – Genius Toastie.

Genius scoops Fast Track 100 award

Bakery brand Genius Gluten Free has scooped the Ones to Watch award at the 19th annual Sunday Times Virgin Fast Track 100 awards.

Aldi expands gluten-free range

Discount supermarket chain Aldi now stocks 19 new products, which it launched during Coeliac Awareness Week.

Genius wants to lead gluten-free market

Gluten-free brand Genius has spelled out its ambitions to become the global leader in free-from bakery, outlining an international expansion programme.

Genius buys frozen pie producer

Genius Food, the gluten-free bakery, has bought frozen pie-producer Chapel Foods in a £3.5m deal.

Genius Foods
Genius Foods has launched new recipes with 'flash' packaging
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Genius adapts gluten-free recipes

Genius Foods, the gluten-free brand, is hoping to “change the face” of the UK gluten-free bread market following changes to its recipes. 

Genius
Genius has taken "corrective actions" following its June Bathgate bakery gluten contamination
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Genius takes 'actions' after contamination

The Food Standards Agency (FSA) has said “corrective actions” have been undertaken by gluten-free brand Genius following its product contamination crisis in June this year. 

Genius avoids delisting after product recall

Genius Foods has said no retailers have delisted their products, following a mass product recall when a gluten contamination was detected.

Genius: highs and lows

Since the launch of the brand in 2009, Genius has come a long way, expanding its product range and customer base and becoming one of the UK’s biggest gluten-free brands.

Genius
Genius social media hit hard over contaminated products fall-out
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Genius faces consumer backlash on social media

‘Gluten-free’ brand Genius is facing the backlash as consumers say their piece following the recall of 25 products made at its Bathgate bakery. 

Genius
Genius gluten-free crumpets were one of 25 products to be contaminated
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Genius recalls five more lines over contamination fears

Five more supermarket own-label products have been recalled by gluten-free label Genius following a contamination issue revealed earlier this week. 

Genius crumpets
Genius crumpets are one of the items recalled following gluten contamination
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Genius 'gluten-free' products recalled by supermarkets

A number of Genius-branded and own-label gluten-free products have been recalled after it was found they are contaminated with gluten. 

Genius
Genius steak pie
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Genius boosts frozen gluten-free range

Bakery brand Genius Gluten Free has “significantly increased” the distribution of its frozen range with the launch of five skus into Tesco and Morrisons. 

Genius
The Genius ad depicts animals including robins suffering from bloating before the discovery of Genius bread
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Genius embarks on major gluten-free drive

Free-from bakery brand Genius Gluten Free is launching “the largest ever above-the-line investment in free-from bakery”. 

Genius loaf
A bold move:
This will be the first time gluten-free options will be sold with mainstream bread
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Genius to merge loaves with mainstream bread aisle

Gluten-free brand Genius is to introduce its bread to the mainstream bread aisle of 150 Asda stores across the UK.

Genius gluten-free bread
Genius gluten-free bread
Genius sponsor 2014 Commonwealth Games
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Genius named official gluten-free supplier at Commonwealth Games

Glasgow 2014 has unveiled Genius Gluten Free as the official provider of gluten-free baked products at the Commonwealth Games.

Genius products hit the shelves in France

Gluten-free brand Genius has launched its range in French hypermarkets.

Private equity backing for Genius?

Gluten-free brand Genius has reportedly received a funding boost from a private equity backer.

Genius crowned Best Newcomer in Dubai

Free-from brand Genius Foods has won two awards at the Gulfoods Trade Show in Dubai, having launched in the United Arab Emirates last month.

Genius supplies gluten-free lines to Middle East

Genius Foods has signed a deal with a leading supermarket chain in the Middle East, which will see its products sold across the United Arab Emirates (UAE).

Genius targets foodservice sector

Gluten-free bakery brand Genius Foods has launched a new foodservice line, including a range of sweet and savoury baked goods.

Gluten-free prescriptions costing NHS millions

The latest research on prescription gluten-free bakery goods has revealed more than £100m is being spent on unneccessary delivery and admin charges.

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