Spelt at Waitrose

Sharpham Park has launched a spelt bread range in Waitrose. The 400g range includes a wholegrain bloomer with sunflower seeds, a refined white loaf, and a spelt and rye loaf. Spelt has a low glycaemic index of 30, so releases sugars and nutrients into the blood stream slowly, said the firm.

Understanding your bakery customers

By Max Jenvey of Oxxygen Marketing Partnership, a strategic business accelerator specialising in the bakery, foodservice and convenience retail sectors

Healthy mix

New from Country Range is a line of cake, bread and pastry mixes, to meet the demand for healthier baking products. Every mix in the nine-strong range is free from hydrogenated fats, artificial colours and preservatives.

Tate & Lyle adds texture

Tate & Lyle has launched a new starch, Resistamyl 140, which can be used in a number of applications such as bakery cream, custard or pastry cream.

Carr's tackles salt reduction

Carr's Flour Mills has launched a new Maltster flour to help bakers meet the Food Standards Agency's sodium guidelines.

Early pastries

West Cornwall Pasty Co. has introduced a number of new breakfast products to its portfolio, which will be available to customers before 11am.

Heart of the community

Rugby legend Phil Vickery is on standby, local schools and community groups have been primed, and craft bakers round the country are putting the final touches to promotional plans.

Scottish strategy

All eyes to Scotland and a few eyebrows raised northwards too at news that the country's food and drink sector has been targeted to grow by a quarter by 2017, from £10bn to £12.5bn. Given the economic outlook, that's a laudable degree of faith in its food producers, among whom bakers are the biggest in number.

Seed pricing

Pinenuts: further hit by the impact of the weak sterling, prices remain extremely high and, given that replenishment from the Chinese new crop is still some six months away, it is hard to see how there can be any major price correction this side of January 2011. Global demand for pine nuts overall has declined at these historically high prices.

Report Grain prices firm in finely balanced market

Grain prices in 2009/10 have been much below the level of the previous two years. During the months before Easter, wheat prices drifted further along, with good news about the area planted for the coming harvest and the condition of crops emerging from winter; consequently expectations are for a large world crop in 2010.

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