Pruvé offers easy way to a Genoese

New ready-prepared Genoese sheets from Pruvé can be used straight from the box.

Heinz revamps desserts

Heinz Foodservice has relaunched its desserts brand with a new look as well as a refreshed range containing old favourites and some new recipes.

Cal-Rise for reduced sodium

Innophos is promoting its sodium-free leavening agent Cal-Rise following positive trials on texture, taste and nutrition when used in reduced-sodium tortillas.

New pasty slant

The Pasty Shop claims to have launched the first ever stuffed crust pasty, as part of a new three-strong range of Italian-inspired pasties.

Move to modernity

Most people in the industry have always referred to the National Asso-ciation of Master Bakers as the NA. With the organisation entering its 125th year in 2012, it looks certain to drop the 'MB' for good in a bid to update its image. At a time where locally sourced, crafted products are in the ascendancy, how does National Association of Craft & Artisan Bakers sound?

Calling all cupcakers

It took no less than the Pope's visit to the UK to keep National Cupcake Week off the top spot of the most talked about topics on Twitter during last year's festival of all things cupcakey. This year we again plan to give any visiting digni-taries, super-injuncted footballers or ritually humiliated celebs a run for their money on the chatter wires.

Reporting in

Alan Clarke

Study predicts growth in EU bakery market

Fresh bakery products have bucked the downward trend in bakery consumption in the UK, according to a new report by strategic consultancy and market research firm Gira.

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Uniq interest

Action needed on training

Sylvia Halkerston, HR director of Macphie of Glenbervie and chair of the Scotland Food & Drink Skills Academy, has called for action to ensure that skills, employees and products are of world class standard in today's baking industry. Speaking at the Scottish Bakers conference last month, she said: "Our aims must be to safeguard craft skills and raise awareness of different product innovation, plant technologies and leadership skills."

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