Finished Goods

McVitie's

UB revamps McVitie’s Breakfast biscuits

United Biscuits (UB) has relaunched the McVitie’s Breakfast biscuit range, including two new products and a £3m media spend. 

Mr Kipling
Mr Kipling adds new Snack Pack flavours with Milkshake Slices
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Premier extends Mr Kipling Snack Packs

Premier Foods has added three new flavours to its Mr Kipling Snack Pack range with its Milkshake Slices. 

Morrisons reinstates fresh doughnuts

Morrisons has bought back its fresh in-store doughnuts due to customer demand

EDME invests £2m in manufacturing site

Bakery ingredients supplier EDME is investing over £2m into its manufacturing facilities in Essex.

Mix'ems
Mix'ems is the latest launch from Burton's under the Maryland brand
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Burton’s adds another line to Maryland brand

Burton’s Biscuit Company has launched Maryland Mix’ems – another derivative of the popular £47m Maryland brand. 

Cadbury
Cadbury Mini Rolls adds four news flavours along with TV campaign
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Cadbury revamps Mini Rolls

Premier Foods has relaunched Cadbury Mini Rolls with new flavours, new packaging and a TV campaign for the first time in eight years.

Pieminister
Pieminister to launch summer pies with cider
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Pieminister's flagship Leeds site opens

Pieminister has opened its flagship store in Leeds – its biggest yet – as it gears up for a summer pies launch next month. 

Aunt Bessie's
Aunt Bessie's makes a first move into the ambient cake market
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Aunt Bessie’s moves into cakes

Yorkshire pudding favourite Aunt Bessie’s is expanding into the ambient cake category through a licensing agreement with Bright Blue Foods. 

Kingsmill launches Burger Thins

Allied Bakeries has extended its range of sandwich alternatives by launching new Kingsmill Burger Thins.

Royal baby cupcakes
Cupcakes in honour of the royal princess sold out in minutes
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Royal baby cakes sell out fast

A Norwich baker sold out of royal baby-themed cakes in 20 minutes following the arrival of Kate and Will’s second child. 

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