Finished Goods

Mr Kipling unveils £2m marketing campaign
Premier Foods has launched its first Mr Kipling TV advert for two years.

Unveiled: details of Meghan and Harry's wedding cake
Prince Harry and Meghan Markle have chosen organic baker and Violet Bakery owner Claire Ptak to create the cake for their upcoming Big Day.

Mary Berry range set to be worth £5m, says Finsbury
Finsbury Food Group expects sales of its Mary Berry cake range to reach £5m in its first year on shelf.

Diners will pay more for burger in gourmet bun, Lantmännen study finds
Consumers are willing to pay up to £1.25 more for a burger if it comes in a gourmet bun, a study by Lantmännen Unibake has revealed.

Bid to launch ‘spent grain’ bakery in London
A food and drink business is aiming to launch a bakery dedicated to producing goods from the by-product of beer making.

Bakery highlights from Asda spring/summer range
Asda has unveiled its 2018 spring/summer range, which includes a Dragon Cake, S’mores Mallow Cake and wood-fired pizzas.

Warrens Bakery unveils world flavours pasty range
Warrens Bakery has launched a limited-edition globally themed savoury pasty range.

Waitrose unveils sourdough Easter egg panettone
Waitrose has produced its first-ever Easter egg panettone.

United Biscuits rapped over ‘100% natural’ claim
Use of solvent-extracted sunflower oil and fat-reduced cocoa powder means a product cannot be marketed as ‘100% natural’, the advertising watchdog has ruled.

The Artisan Bakery taps vegan trend with new range
West London business The Artisan Bakery has rolled out a vegan range of pastries.
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