Finished Goods

Classic cakes: Jazz up your classics with a modern spin

Give classic cakes such as Victoria sponge or Bakewell tart a fresh twist to appeal to a younger audience and tap seasonal trends.

Christmas: Pimp your panettone to create a festive treat

With sales of traditional Christmas pudding and Christmas cake declining in the supermarkets, more inventive offerings are coming to the fore. And panettone is a star of the festive show

Muffins: Muffin market mixes up savoury selection

Savoury muffins are growing in popularity in the UK, with flavours influenced by trends in the US and Australia, as well as consumers’ increased interest in healthy bakery goods

Ethnic breads drive the speciality market

Middle Eastern breads are inspiring food developers in retail and foodservice – but one of the hottest trends in ethnic eating is steamed buns

Cupcakes: little treats offer big opportunity

Supermarkets and café chains have lost some of their passion for cupcakes – but this gives bakery shops a chance to pick up the slack

Halloween: Fright night treats: if you’ve got it, haunt it

Make sure it’s not all trick and no treat this Halloween with innovative new product and marketing ideas to help boost seasonal sales

High fibre: How fibre could help fortify your business

Plant bakers and major retailers are upping fibre levels in bread with a variety of innovative ingredients as interest in healthier loaves grows

Thins, Wraps & Pitta: How bagels stole a slice of the thins market

Retail sales of thins are in decline as consumers switch to other products with more interesting NPD. So how can the sector maintain a commanding share of the bakery market?

Patisserie. If the choux fits: British bakers dare to eclair

Are you embracing Brits' love for the eclair? If not, perhaps it's time you did. We take a look at the pastry that's on the rise

Bake-off: Banking on bake-off to grow food-to-go sector

Bake-off and finished goods can help businesses of all sizes tap growing consumer demand  for on-the-go and  healthier bakery 

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