Discounters dominate gold in Grocer Awards

The Grocer
The Grocer own-label awards saw winners and losers
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There were clear winners and losers in The Grocer Own Label Food & Drink Awards, with the discounters drawing in top place with Asda. 

Lidl, Aldi and Asda all took awards for 13 own-label products apiece out of a total 69 gold wins followed by Tesco with 12.

Marks & Spencer (M&S) fell squarely in the middle with eight wins while the Co-operative (five), Iceland (two), Costcutter (1), Spar (1) and Morrisons (1) brought up the rear.

It was a similar story in bakery-only items with Aldi scoring most wins with four. Asda and M&S shared second place with three, followed by Lidl with two and Asda, the Co-operative and Tesco each scored one.

Who took bakery gold


Aldi
Malted bloomer; Specially Selected lemon shortbread rounds; Fiesta fajita dinner kit; Specially Selected carrot & walnut luxury sponge cake

Asda
Extra Special caramelised shallot & garlic flatbread; Asda Chosen by You four strawberry & white chocolate muffins

Lidl
Maple and pecan plait; Steak and ale pie

The Co-operative
Red Leicester and pumpkin seed batard

Marks & Spencer
Kitchen Sink dunkers; Six ultimate crumpets; Handcrafted slow roasted tomato, feta and spinach quiche; Made without wheat gluten-free quiche Lorraine

Tesco
Tesco Finest hand-crimped pork pie with red onion chutney

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