Since the launch of the brand in 2009, Genius has come a long way, expanding its product range and customer base and becoming one of the UK’s biggest gluten-free brands.

However, after the company recalled 25 products for containing gluten, analysts are asking the question; what is next for Genius?

British Baker looks back at the highs and lows of Genius- scroll through the timeline below to see the brand’s journey so far.