A rowing charity event in the Lake District, sponsored by Mars UK, has raised more than £67k for GroceryAid.

Twenty-four teams took on the 10.5-mile rowing challenge on Lake Windermere, to raise money for GroceryAid.

The morning row saw the Tesco boat, led by GroceryAid trustee Ruston Smith, claim victory with a new course record and fastest time of 1 hour and 54 minutes. In the afternoon row, PepsiCo was the quickest team, powering home in a time of 2 hours and 8 minutes.

Throughout the beach party-themed evening that followed the row, a bingo and raffle raised over £2k for GroceryAid.

In February, GroceryAid announced that Asda’s chief merchandising officer, Andrew Moore, is the new president of its fundraising committee.

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