Finsbury celebrates new licensed cake additions

Finsbury Food Group has created two new celebration cakes to coincide with the launch of two blockbuster movies this summer.

The Secret Life of Pets cake and a Ghostbusters cake have been created under licence by the firm and are already available in Asda and Tesco stores, each retailing at £10.

The Secret Life of Pets cake is decorated with several characters from the new film and is designed to celebrate the quirky personalities of pets. Meanwhile the hand-finished Ghostbusters cake is designed around Slimer, one of the film’s characters, surrounded by “tasty edible green goo”.

Louise Hair, brand manager for Finsbury Food Group, said: “We’re very well known for creating some of the most popular themed cakes, especially when they are linked to big movie events. We create delicious cakes that encapsulate the fun of the films.

“As licensed cakes experts, we monitor market trends and create products that we know can be enjoyed by people of all ages. There are more opportunities than ever before for consumers to purchase cakes to share, so we continue to look for exciting ways to bring tasty and imaginative new products to the market.”

Finsbury is a market leader in licensed celebration cakes and gained the licence for the Ghostbusters film in January this year.

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