Kara expands Genius gluten-free range

Kara, the foodservice brand of the Finsbury Food Group, has expanded its Genius gluten-free foodservice offering.

Last year the brand launched a range of gluten-free breads into foodservice. The success of these products and growing demand for gluten-free goods has led to five new lines being added to the range, said the business.

The range now includes ‘light and fluffy golden pancakes’, wheat-free crumpets and English muffin. All are served with a number of toppings and fillings.

It has also expanded its bread range, comprising American-style ‘light and fluffy ‘bagels, and bite-sized pittas, which can both be served hot or cold with fillings.

“Research has shown the catering industry is missing out on an estimated £100m a year by not catering for people with coeliac disease,” said Kirsty Peel, Genius account manager.

“The launch comes at a perfect opportunity for out-of-home vendors to capitalise on this growing market and expand their product offerings.”

In November, Kara brought out a new Tulip Muffin range, which offers a rejuvenation of its three existing muffin lines, and expanded the range with four new flavours.

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