Premier Foods-owed Mr Kipling has introduced a 3ft tall cake and flower bouquet in time for Valentine’s Day.

The hand-tied cake and flower Bou-cake, made from 80 long-stemmed Aqua and Celeb pink roses, along with cakes including ‘Batting my lashes at you’ Mini Battenburgs, ‘Love you cherry much’ Cherry Bakewells and ‘Fancy a kiss’ Fondest Fancies, (Fondant Fancies that have been re-named for the occasion).  

The super-sized bouquet weighs around 20kg, takes two people over 12 hours to construct and costs £400.

But if that price tag seems exceedingly kind, Mr Kipling is also selling a limited number of £30 Bou-cakes via the Mr Kipling Facebook page. Each order will also receive a complimentary box of Mr Kipling Special Edition cakes.

Mr Kipling spokesperson said: “Over half of the people we spoke to said they’d love to receive their favourite cake on the day of romance, so we wanted to create a unique gift with real wow factor to share with their special someone. We can’t wait to see everyone’s reaction!”