VIDEO: How technology can play a big role in the baking industry
British Baker spoke with Shilpa Agarwal, sales and marketing director for the Indian market, on how food-tech companies are currently thriving in India.
She told multimedia reporter Ashley Williams how the e-commerce market’s surge in growth had been fuelled by the impact of demonetisation.
She added that the Indian public mainly used apps such as E-Wallet to purchase baked goods from retailers, which the UK could benefit from.
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