Godiva hires Cherish Finden for UK café push

Bake Off: Crème de la Crème star Cherish Finden has been appointed creative development chef at luxury chocolatier Godiva.

She will lead menu development for the firm’s upcoming UK cafés – expanding on its site inside Harrods, London.

Renowned internationally for her pastry skills, Finden has made a number of appearances on UK television, including Heston’s Great British Food on Channel 4 and BBC’s MasterChef, among others.

Godiva’s chocolatiers will work with Finden to create new menus with a focus on luxury signature dishes and unique dining experiences.

Originally from Singapore, she honed her skills at the six-star Raffles Hotel. Since then, she has won more than 25 medals and awards from international culinary competitions, has been executive pastry chef at the Langham Hotel in London, and created a Windsor Castle-shaped cake for The Queen’s 90th birthday.

“I’ve always found it fascinating to work with chocolate and see how I can transform it into a beautiful piece of art,” commented Finden regarding the move.

Godiva currently owns and operates more than 800 artisan and modern retail boutique stores in over 100 countries.

The UK launch, due later this year, will see Godiva’s cafés expand fully into the UK for the first time.

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