Food retailing equipment provider Fri-Jado UK has launched a range of heated multi-deck ‘eyeline’ merchandisers.

Fri-Jado said the units had been designed to meet growth in demand for hot grab-and-go snacks and meal options, particularly in c-stores and food-to-go outlets.

Suitable for a variety of hot foods, including paninis, pies, sausage rolls, pasties, hot rolls and wraps, the multi-deck (MD) cabinets feature sloping display shelves positioned at eye level to attract the attention of customers and promote impulse purchases.

The cabinets also have space for customised branding on canopies and shelf ticket strips, allowing retailers to enhance the aesthetic, and are available in three widths; 600mm, 1,000mm and 1,200mm.

“The MD ‘Eyeline’ merchandisers provide a standalone solution for the display of hot, pre-packed snacks and meal solutions,” said Gary Thacker, director of national accounts at Fri-Jado UK.

“They are particularly suited to food-to-go operations, combining aesthetic presentation and optimum visibility of merchandise, to promote impulse purchases.”