Bakers, cafés and businesses have less than two weeks to sign up for National Doughnut Week.
The week, which takes place from 11-18May this year, raises funds for The Children’s Trust, the UK’s leading charity for children with brain injury. National Doughnut Week has been running for 28 years, after being launched in 1991 by independent baker Christopher Freeman.
Bakers who register to get involved in the week will receive a pack of promotional materials from sponsor CSM with everything they need to make the most of the occasion and raise as much money as possible through sales of doughnuts.
Last year, the week raised £33,679 for The Children’s Trust, with the help of hundreds of independent bakers, cafés and shops.
If you do get involved in National Doughnut Week, make sure you tag us on Twitter and Instagram (@BritishBaker) and send images of your creations to firstname.lastname@example.org for the chance to be featured in our round-up.