Patisserie Holdings-owned Baker & Spice opens first out-of-London outlet in Brighton.
Baker & Spice serves fresh baked morning goods at the Brighton store, which are made in its onsite bakery.
There is also a range of celebration cakes, which can be ordered online or in store, and the café/deli caters for 50 covers. The opening has created 30 new jobs.
Baker & Spice has four café/delis in London, including a concession in department store, Selfridges.