Pastry Pro, a new baking equipment business, has launched in the capital, and hopes to attract national and international clients.

Family-run Pastry Pro supplies chocolatiers, pastry chefs, catering companies, restaurants, colleges and schools with a wide range of products and equipment. The company trades through the newly launched website, where it sells bakery packaging, chocolate moulds, colours and equipment.

Based in central London, the team behind the launch said: “It’s a great location to serve our large existing clients, and a great distribution point to deliver nationwide and worldwide.”

It said: “Low cost equipment doesn’t usually represent the best value for money. The equipment Pastry Pro stocks comes from a select few reputable suppliers who we already have an excellent relationship with, manufactured to offer high quality for customers.”