January 2027: Cake Trends Report
A closer look at the trends playing out on the UK cake market from wedding cakes to celebration cakes, lunchbox favourites, everyday treats, and more
December 2026: Frozen bakery
Are the frozen aisles bakery’s final frontier? While baking off products from frozen or utilising bake and thaw lines is common practice for retailers and out-of-home operators, it’s not commonplace for consumers. But with increased focus on sustainability, convenience, and more, are there opportunities to be had for the right ...
December 2026: Cookies
Cookies are getting more indulgent by the moment with topped, filled, stuffed, and other iterations finding loyal bands of fans as major manufacturers, retailers, and artisan bakeries look to deliver an upgraded experience
November 2026: Top Bakery Trends report
What will bakery’s biggest trends be for 2027 and beyond? This report will find out.
November 2026: Technology
Efficiency is the name of the game in bakery manufacturing but there is still much to be gained
October 2026: Christmas
What are the biggest trends in bakery this Christmas? This feature will find out!
October 2026: Cake trends
This feature will investigate the commercial reality behind social media’s biggest cake crazes, revealing which trends have translated into lasting sales opportunities, and which have remained largely online phenomena
September 2026: Beverage trends
This feature will explore the key trends shaping drinks menus across bakeries, coffee shops and café chains
September 2026: Regenerative agriculture
Regenerative agriculture has gathered pace over the past few years, going from a niche topic to something on many firms’ sustainability priority list
September 2026: Sourdough
Sourdough continues to be an innovation hotspot for the nation’s retailers and bakery manufacturers with revamped ranges, improved recipes, and NPD rolled out
Latest feature
Cake it 'til you make it: the social media cake trends that have lasting appeal
Viral cake trends can help provide a global shop window to what’s possible, but how do brands translate a social media phenom into real-world sales?
What next for premium snacks as they address on-the-go indulgence?
Solutions Showcase: the innovations optimising output and efficiency
Why provenance is becoming one of bakery’s most important ingredients
Future of bread: can bakery be part of a personalised nutrition experience?
How retailers can differentiate with a top-quality coffee experience
Ultra-fresh, over-produced, under-planned: why AI is changing bakery forecasting for good
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