Latest news

Wildfarmed Simply Sourdough

Wildfarmed unveils sliced Simply Sourdough loaf

2026-06-26T11:08:00+01:00

Regenerative food and farming business is venturing into the wrapped sliced sourdough market with a clean-label loaf made with 100% Wildfarmed regenerative flour, water, and salt

Getty Images - 2227222328 tkpond

Report calls on food industry and government to help close the UK fibre gap

2026-06-26T11:01:00+01:00

A new report from the British Nutrition Foundation highlights that taste preferences, cost concerns, and lack of knowledge are the biggest consumer barriers to increasing fibre intakes

Dawn Foods - Bueno Chunky Cookie made with new mix - 2100x1400

Bakery ingredient innovations target nutrition, texture, indulgence, and more

2026-06-25T12:11:00+01:00

New ingredients rolled out for UK bakers include those that enhance gut-healthy fibre content, gluten-free structure, and sodium reduction along with others elevating indulgence 

M&S - Sweet sandwiches - 2100x1999

Greencore’s £900k site investment behind new sweet and nutty sandwich at M&S

2026-06-25T08:00:00+01:00

Retailer’s latest food-to-go innovation was made possible by a £900k investment from long-term supplier partner Greencore in a dedicated production facility which handles nuts at its Northampton ‘fortress factory’

Summer ranges

Pistachio & raspberry patisserie

Sun, scrolling, and sweet treats: top bakery trends for summer 2026

2026-06-10T08:00:00+01:00

Gail's - Cheese, Tomato & Basil Savoury Bun - 2100x1400

New summertime bites rolled out by Bakery 79, Costa, Gail’s, and Paul Bakery

2026-06-17T11:09:00+01:00

Dunked N Loaded Custard Creams

Loaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026

2026-05-28T11:39:00+01:00

St Pierre - All Butter Croissant Rolls ham egg - 2100x1400

From brioche to focaccia: new buns, rolls, and bread hit UK market for summer

2026-06-09T14:32:00+01:00

Ainsley Harriott with Cooplands chilli brownies

Cooplands teams up with Ainsley Harriott for spicy summer range

2026-06-04T11:31:00+01:00

Waitrose hot smoked salmon quiche

Scotch egg sandwiches and coronation chicken galore: nostalgia reigns in Waitrose summer range

2026-06-02T08:57:00+01:00

Le Café by Nicolas Rouzaud - Strawberry Sandwich - 2100x1400

Summertime sweetness: new biscuits, cakes, traybakes and more unveiled

2026-05-26T11:14:00+01:00

  • Sun, scrolling, and sweet treats: top bakery trends for summer 2026

  • New summertime bites rolled out by Bakery 79, Costa, Gail’s, and Paul Bakery

  • Loaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026

  • From brioche to focaccia: new buns, rolls, and bread hit UK market for summer

  • Cooplands teams up with Ainsley Harriott for spicy summer range

  • Scotch egg sandwiches and coronation chicken galore: nostalgia reigns in Waitrose summer range

  • Summertime sweetness: new biscuits, cakes, traybakes and more unveiled

Reports

bakery-market-report-article-image 1

Bakery Market Report 2026

2026-04-28T10:31:00+01:00Sponsored by , , and , By

Getty Image -2248215872 - SolStock - 2100x1400

Bakery NPD Guide 2026

2026-02-25T08:30:00+00:00Sponsored by , , and , By

A selection of lovely looking baked goods

Top Bakery Trends 2026

2025-11-26T09:00:00+00:00Sponsored by , and , Paid for by , By

Inside a lovely looking bakery with loaves stacked on the walls

Bakery Retail Guide 2025

2025-02-26T09:00:00+00:00Sponsored by and , By

  • Bakery Market Report 2026

  • Bakery NPD Guide 2026

  • Top Bakery Trends 2026

  • Bakery Retail Guide 2025

Events

British Baker - Miso Caramel Hazelnut Brownie, Two Magpies Bakery - 3200x1800

Britain’s Best Cake 2026 winner revealed

2026-04-13T17:07:00+01:00

Imma the Bakery - Cantabrian Ugi - 2100x1400

Britain’s Best Loaf 2026 winner revealed

2026-04-14T16:54:00+01:00

A cake decorated to look like a Highland Cow

Full list of Britain’s Best Cake 2026 medal winners revealed

2026-04-17T09:02:00+01:00

British Baker - Pesto, Roasted Pepper & Mozzarella Babka by 31 Mallory Bakery won a gold medal

Full list of Britain’s Best Loaf 2026 medal winners revealed

2026-04-17T10:55:00+01:00

British Baker - Britain's Best Cake 2026 judging 1

Magic sponges and top frostings: photo gallery from Britain’s Best Cake 2025

2026-04-22T10:15:00+01:00

British Baker - Britain's Best Loaf 2026 judging - 210

Caught bread-handed: best moments from Britain’s Best Loaf 2026

2026-04-24T09:30:00+01:00

  • Britain’s Best Cake 2026 winner revealed

  • Britain’s Best Loaf 2026 winner revealed

  • Full list of Britain’s Best Cake 2026 medal winners revealed

  • Full list of Britain’s Best Loaf 2026 medal winners revealed

  • Magic sponges and top frostings: photo gallery from Britain’s Best Cake 2025

  • Caught bread-handed: best moments from Britain’s Best Loaf 2026

Webinar

A blonde, long-haired child eating bread

Webinar: How to bake on strength – enzyme solutions that keep dough in shape

2026-02-12T14:58:00+00:00Paid for by

If you want stronger dough and fewer headaches in real-world production, this session is for you.