M&S Food partners with Too Good To Go to prevent waste of surplus bakery
Over 350 M&S in-store bakeries are now offering discounted bags of pastries, cookies, and bread for purchase via the Too Good To Go app at the end of the day
Autumn bakery items unveiled at Costa, Greggs, Pret, Starbucks, and Subway
Cosy bakery creations ranging from warm ciabattas and toasties to sweet treats embracing seasonal flavours have been launched on food-to-go and coffee chain autumn menus
Dawns Foods launches search for 2027 student ambassadors
Initiative sees students gain valuable hands-on work experience with Dawn as well as the opportunity to demonstrate their creativity in recipe development using the company’s ingredients
McVitie’s launches new multi-million-pound campaign to bring the nation ‘together’
The multi-channel marketing push is designed to deliver the Pladis-owned biscuit brand’s highest reach of 2026 and create a major sales opportunity across grocery, wholesale and convenience
Trends
Beyond the boule: what’s next for supermarket sourdough?
GLP-1s, Gen Z, and drama: afternoon tea trends for 2026 and beyond
Meal deal maths: premiumisation, health, and all-day grazing change the equation
Sun, scrolling, and sweet treats: top bakery trends for summer 2026
Sarnie safari: discovering the trends driving out-of-home sandwich consumption
Botanicals, brews, and bold fruits: the flavour trends defining bakery in 2026
From Biscoff to Nutella: how big brands are powering bakery growth
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Longer reads
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Reports
Bakery Market Report 2026
Bakery NPD Guide 2026
Top Bakery Trends 2026
Bakery Retail Guide 2025
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My bakery job
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Events
Britain’s Best Cake 2026 winner revealed
Britain’s Best Loaf 2026 winner revealed
Full list of Britain’s Best Cake 2026 medal winners revealed
Full list of Britain’s Best Loaf 2026 medal winners revealed
Magic sponges and top frostings: photo gallery from Britain’s Best Cake 2025
Caught bread-handed: best moments from Britain’s Best Loaf 2026
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Webinar
Webinar: How to bake on strength – enzyme solutions that keep dough in shape
If you want stronger dough and fewer headaches in real-world production, this session is for you.