All British Baker articles in February 2007 – Page 2
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News
Weight Watchers to hit small screen
Weight Watchers licensee Anthony Alan Foods has launched its first TV advertising campaign, which will cost £5m.The advert (a still of which appears below) promotes Cherry Bakewells, one of Weight Watchers’ best-selling cake lines.Marketing director Sarah Morgan said: "The advertising emphasises the combination of indulgence with a healthy option."Advertising will ...
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employment issues
According to the CBI, absen-teeism cost the UK economy more than £13 billion last year, although the number of days lost fell by four million to 164 million. The CBI commented that its study suggests that a "culture of ...
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Weight Watchers
Weight Watchers has launched American-style Mini-Muffin packs containing a mix of Chocolate Chip and Double Chocolate Chip Muffins.Anthony Alan Foods (Barnsley, South Yorkshire) develops the muffins and supplies them under licence for Weight Watchers. "These muffins allow retailers to deliver indulgent foods that don’t compromise their customers’ healthy lifestyles," says ...
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McDougall’s
McDougall’s range of snack mixes, from RHM Foodservice (Addlestone, Surrey), enables bakers to produce cookies, doughnuts and muffins easily, using McDougall’s Muffin Mixes, offered in three varieties: chocolate, toffee and plain. The mixes can be adapted with extra flavours and ingredients, such as fruit and chocolate.McDougall’s Cookie Mix allows bakers ...
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Making the most of muffins
BB’s Coffee and Muffins is a place where teenage girls congregate, sipping cappuccinos eating cookies and catching up on the latest celebrity gossip. Meanwhile the odd ’suit’ pops in for a quick fumble through the newspaper, a fresh baguette and double espresso. It also offers a safe haven for the ...
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LETTERS
Training continuesGill Brooks Lonican, chief executive of the National Association of Master Bakers (NA)After reading the letter from Elaine Ead (February 9, pg 6) I feel the need to correct a number of inaccuracies.Her comments on the article ’NA takes tough decision to close training section’ (26 January) are ...
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Sara Lee sales rise
US bakery, drinks and household products company Sara Lee Corporation announced last week that net sales for its international bakery segment rose 5% to $199m in the second quarter ending 30 December, driven by favorable foreign currency exchange rates.But volumes in its international bakery business were flat in the quarter, ...
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Moy Park Foodservice
Moy Park Foodservice (Huntingdon, Cambridgeshire) offers branded donuts under the Kitchen Range Foods label.Moy Park Foodservice’s individually wrapped donuts are available in chocolate and strawberry flavours with hundreds and thousands on top.Matt Godbold, marketing manager for Moy Park Foodservice, says: "We have seen consistent value and volume growth in the ...
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Fabulous frangipanes
Our Fruit Frangipane won us the New Baked Product Award at the Baking Industry Awards a few years ago. This simple recipe is a variation of a classical fruit and almond tart and has a shelf life of two or three days. A selection displayed in a shop window makes ...