Here are British Baker’s top tips for Foodex, which takes place at the NEC in Birmingham on 24 - 26 March. 

1) See The Fabulous Baker Brothers

Tom and Henry Herbert, The fabulous Baker Brothers, share their passion for good food – and bakery – at the Foodex Centre stage at 12.15pm, Monday, 24 March.

2) From hero to zero

Health lobbyists have sugar firmly in their sights. See how the drinks industry is fighting back. 1.30pm, Monday, 24 March

3) Vegan goodies

See Mellissa Morgan, aka Ms Cupcake, show off her baking skills at 10.30am on Tuesday, 25 March.

4) Meet the team

The British Baker team will be on hand at stand D288. We’ll be explaining our brand and products like CakeWire, National Cupcake Week and the Bakery Market Report.

5) Wear comfy shoes

Foodex is BIG, with 350 bakery related suppliers alone