Date: Wednesday 11 November
Time: 2pm GMT
Bakery and food-to-go businesses face pressure to innovate faster, stand out and deliver stronger consumer experiences while balancing sustainability, cost and operational complexity. This webinar explores how changing consumer occasions, earlier collaboration and practical testing can help teams define the right packaging response. Drawing on perspectives from packaging, design and manufacturing, it will share practical ways to test assumptions, refine ideas and solve product, operational and consumer challenges before launch.
Meet the speakers

Sally Molyneux, Head of Sales & Marketing Huhtamaki UK&IE
Drawing on extensive experience across the packaging industry, Sally brings a broad perspective on the evolving regulatory, market and commercial pressures shaping bakery and food-to-go. She helps customers navigate change and make confident packaging decisions.

Jenni Gowdy, Senior Category Sales Manager FMCG, Huhtamaki UK&IE
With more than 20 years’ experience in commercial leadership across food manufacturing and retail, Jenni champions collaboration between customers and supply partners, helping turn insight into practical packaging solutions that support faster innovation

Peter Rush, MCIPS. Head of Procurement, Genesis Bakery
With more than 20 years procurement experience across food production and manufacturing, Peter brings strategic leadership in supplier collaboration, innovation and Supply Chain resilience. He is passionate about building partnerships that create long-term value that help accelerate the journey from opportunity to implementation.

Jim Harris, Senior Category Sales Manager, QSR&B and DCR Huhtamaki UK&IE
With 18 years’ experience in foodservice packaging, Jim brings a strong understanding of manufacturing, supply chain challenges and the wider commercial pressures facing the sector. He is passionate about innovation and has a sharp eye for identifying new opportunities, helping to turn ideas into practical developments that support customer needs. Through his experience and collaborative approach, Jim has contributed to award-winning packaging solutions and continues to focus on creating value through insight, innovation and effective execution.



















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