Bakers looking to broaden their business can kill four birds with one stone by visiting Birmingham NEC on March 19-22. Alongside bakery showcase Food & Bake will be three other shows – Food & Drink Expo, Foodex Meatex and the Convenience Retailing Show.

Sponsored by Food from Britain, Ideas to Dine For at Food & Drink Expo is a competition featuring more than 100 food and drink products from exhibitors based across the UK. Judged by a panel chaired by chef Jean-Christophe Novelli, the foods will be available for sampling.

This year’s winners include Columbine Cake Company (stand S90), from Gloucestershire, which has won the Sweet Bakery category, as well as the Bristol-based Pieminister (R90), which has picked up the Savoury Bakery gong.

International focus

World Kitchen will also provide a lively theatre area, with recipes from all corners of the globe, says the organiser. Bakery exhibitors at the event include Almondy (AA111); Blackfriars Bakery (K97); Byron Bay Cookie Company (V101); Calder Foods (Z98); Devonvale (S80); Gallaghers Bakery (AB120); Mantinga (Y109); Norba (AB140); Pukka Pies (M120); Roberts Bakery (W101); and Wrights Pies (X109).

The Prize Pies Challenge on the Foodex Meatex Independents Day on Sunday, March 19, will be judged by champion pie maker Keith Boxley. Other special features include Food and Drink Tomorrow, offering a glimpse of the technologies that will have an impact on future food processing.

Equipment exhibitors include Adpak Machinery Systems (BV60); Advanced Food Technology (BL31); Alfa Laval (BP31); Digi Europe (BU120); Double D (BL50); Dutton Engineering (BS133); Fristam Pumps (BP50); Pro Auction (BF106); Reiser (BP70); Saeplast (BF71); Unitech (BT70); Urschel (BL48); USP Products (BF102); and Windsor Food Machinery (BT71).

Featuring at Convenience Retailing Show will be Ideas to Take Away where successful retailers will provide a range of profitable business ideas. Meanwhile, Food2Go will feature a series of demonstrations and workshops on making the most of an in-store offering. The show will host Allied Bakeries (E100); Country Choice (F50, G50); Cuisine de France (F110); Gearys Bakeries (B56); Ginsters (F101); Silesia Grill Systems (G111); and Warburtons (G80).

Where and when

Food & Drink Expo (Halls 17, 18 & 19) Foodex Meatex (Halls 9, 10, 11 & 12) Convenience Retailing Show (Hall 20)

Opening Times: Sun-Tue 10am-5pm;

Wed 10am-4pm, March 19-22

To register, call the visitor hotline for all three shows on 0870 429 4664 or visit: