St Pierre Groupe has expanded its range of Baker Street branded products with the addition of ‘Mega Buns’.
The buns, which St Pierre Groupe said had been designed for British barbecue season, are available in two variants: Mega Sourdough Buns and Mega Brioche Buns.
The buns have a 4.5” diameter, which St Pierre Groupe said would “meet the growing demand for ‘Big Eat’ products”.
The company described the brioche buns as “soft and golden with a subtly sweet flavour, while the sourdough mega buns have a light and airy texture, are packed full of flavour and come lightly floured for a restaurant-style finish”.
It added the buns are delivered ambient, reducing the need for freezer storage, prep time and wastage.
“Our new Mega Buns have been developed for passionate foodies and hungry, time-poor consumers, particularly with BBQ season just around the corner. We wanted to create a product that consumers would expect to find in a restaurant, but with the convenience of longer life,” said Jeremy Gilboy, founder, St Pierre Groupe.
“The popularity of sourdough and brioche has sky-rocketed in recent years, both in restaurants and now in the home. We’re meeting this demand, while offering our consumers that same restaurant experience from the comfort of their own home.”
The Baker Street Sourdough Mega Buns (rsp £1.69/four-pack) and Baker Street Brioche Mega Buns (rsp £1.99/four-pack) are available to order now.