Renowned Welsh chef Michael Knight has partnered with The Lewis Pies and Pasty Company to lend his expertise to the firm’s new range of premium products.
Knight will give his input into the development of Lewis Pies’ new Wilfred’s brand of premium products, as the company aims to target more upmarket suppliers and consumers. In the past, Knight has catered for football teams including Wales’ national team, Swansea City FC and Queens Park Rangers (QPR) FC.
Knight said: “It has been great working with the Lewis Pies and Pasty Company and I think the new range has been really well accepted. It’s different and upmarket, and there is definitely a demand for luxury pies.”
Wilf Lewis, commercial director of Lewis Pies, said: “It’s an honour to have such a renowned chef working with the company to create a brand that displays what the local area has to offer through our products.”